Museum of Failure

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The Museum of Failure is a one of a kind international collection of more than 100 innovation failures. For every mega-success like the iPhone, VCR and Ford Mustang, there’s a couple of Apple Betamaxes and Edsels that crashed and burned before them — and this pop-up experiential exhibition celebrates these marketing missteps in all their glory. This entertaining collection of product blunders, curated by Swedish-based innovation researcher Dr. Samuel West, brings the best worst ideas together in an Instagram-friendly collection. You’ll see artifacts spanning from the 17th century right up to the present, including Colgate Lasagna, Casio’s tiny color TV, New Coke and plenty more!




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