See Global Entertainment - Martin Biallas - Picture

Martin BiallasCEO

As CEO of SEE, Martin Biallas applies more than 30 years’ experience in the entertainment industry working with top motion picture studios, record labels and major entertainment brands and licenses to build consumer exposure for some of the world’s most famous franchised properties. Biallas applies financing, design, creation and on-going maintenance to the development of physical touring attractions and digital games in cyberspace, inventing and establish new ways to immerse fans into truly one-of-a-kind experiences that embody – to a degree never before achieved – their favorite themed experience. 

Biallas has assembled and oversees a talented team of entertainment staff with significant event production, marketing, legal and business development experience. The team is tasked with developing world-class touring attractions and extending the entertainment franchises into the virtual space in ways that generate additional consumer awareness, entertainment value and revenues.

Originally from Hanover, Germany, Biallas first visited the United States as an exchange student and quickly formed an international entertainment company specializing in securing top American talent for international tours. After expanding the company’s focus to include European stars, most notably German film actress and singer Hildegard Knef, Biallas partnered with Woodstock co-creator Michael Lang to create Bi-Continental Management, a talent management agency encompassing a major roster of talent including Tina Turner, Liza Minnelli, Joe Cocker, Duran Duran, Barry White, Eartha Kitt, Johnny Cash, Tammy Wynette, Shirley Bassey, the Pointer Sisters, the Beijing Opera, the Bolshoi Ballet and Nena. Biallas’ leadership at Bi-Continental was instrumental in securing client awards and accolades that included gold, silver and platinum-selling record albums and Oscar, BAFTA and Golden Globe recognition as “Best Original Song” for Joe Cocker’s “Up Where We Belong” in 1983-84.

Biallas expanded his repertoire to encompass touring exhibitions in 1996 when he worked with Paramount Pictures to promote and organize the 30th anniversary of the Star Trek franchise in Huntsville, Alabama. It was there that he managed to attract more than 80,000 attendees, a record for the exhibition in spite of its rural location. Inspired by the success from that tour, Biallas concentrated his efforts on expanding the touring exhibition business to encompass other properties. His licensing and touring experience has received numerous awards and recognition through the years, including the Themed Entertainment Association of Hollywood award for his work on the Titanic Official Movie Tour in 1999.